Traveler standing beside a wall with tourists go home graffiti
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Turning anti-tourism vandalism into an invitation to Saudi.

Tourists go Visit Saudi

While some destinations are closing their doors, Saudi Arabia is opening theirs. Rooted in a deep tradition of hospitality, the Kingdom welcomes you to discover something entirely new.

From the vibrant coral reefs of the Red Sea to the striking rock formations of AlUla, Saudi Arabia offers landscapes unlike anywhere else. Don’t go home. Come to Saudi.

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Hijacking tourists go home grafittis.

Across the world, messages pushing travelers away are being reimagined, redirecting you to a place that’s ready to receive you.

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Press kit.

Tourists go Visit Saudi

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Download the campaign assets, in-situ imagery and key information behind Tourists Go Visit Saudi.

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Street mural with a visitor in a blue jacket beside tourists go home graffiti